Vendo Media Effectiveness Challenge

Boost your profits in 90 days with data-driven marketing optimization

The Challenge

The Cost of Digital Advertising is Steadily Increasing

Increased Competition

Growing competition for audience attention is driving up costs across all digital channels.

Privacy Regulations

Changes in privacy regulations are affecting targeting capabilities and measurement accuracy.

Rising Demand

Rising demand for digital ad space is pushing CPMs higher across all platforms.

80%

Of marketers cannot properly demonstrate the ROI of their spending.*

*Study from The Fournaise Marketing Group who measures the performance of Marketers each year, via interviews with more than 1,200 CEOs, management and marketing decision-makers in North America, Europe, Asia and Australia.

45%

Of CFOs do not fully fund marketing proposals due to lack of clear value demonstration.

Marketing's moment is now: The C-suite partnership to deliver on growth.

Wasted ad spend is the biggest silent killer of marketing performance

Marketers that invest over 10% in measurement are 3X more likely to beat their sales targets by 25% or more.*

*Underinvestment in Measurement and Advertising Spend Stifles Long-term Business Growth, According to Neustar's Marketing Accountability Report.

Our Process

How Does It Work?

Our 90-day challenge follows a proven methodology to identify waste, optimize spend, and deliver measurable results.

  • Week 1: Find Where Your Ad Spend is Wasted

    We analyze your current media spend, conversion data, and ROI gaps to identify top-performing vs. underperforming channels and set baseline KPIs.

  • Week 2-3: Discover Hidden Opportunities

    We conduct data deep dives using Mixpanel & other tools to identify wasteful ad spend and develop an A/B testing and experimentation strategy.

  • Week 4-10: Test, Optimize, and Scale

    We launch at least 3 controlled experiments to improve ad performance, implement lift studies, and optimize creatives, targeting, and bidding strategies.

  • Week 11-12: Deliver Results & Next Steps

    We present final results and insights, provide a clear roadmap for long-term improvements, and if no impact is achieved, our money-back guarantee applies.

Expert Team

Cross-Domain Experts

Our team combines expertise in marketing, data science, and technology to deliver exceptional results.

Yalcin Kaya

Marketing Analytics Expert

Suraj Pabari

Data Science Lead

Robert Lai

Marketing Technology Specialist

Our Philosophy

Five Principles for Marketing Effectiveness

1. Centralize Measurement

Centralize marketing measurement for a unified view of performance.

2. Focus on Outcomes

Measure marketing effectiveness based on business outcomes, not just activities.

3. Invest in Tools

Invest in tooling and methodologies to improve efficiency and accuracy.

4. Embrace Statistics

Embrace statistics and understand margins of error in your data.

5. Test & Learn

Encourage a test-and-learn mindset throughout your organization.

Case Studies

Proven Results

+94%

Increase in purchase conversion rates

While reducing budget by 15% through targeted optimization and waste reduction.

+282%

Improvement in new lead conversion rates

Across multichannel, global ad campaigns through data-driven optimization.

+812%

Increase in profits after ad expenses

With SKU level profitability analysis and targeted campaign optimization.

Pricing

Vendo Media Effectiveness Challenge Pricing

90 Day Sprint

A comprehensive 90-day program to transform your marketing effectiveness with data-driven insights and experimentation.

What's included

  • Tech Setup
  • Performance Analysis
  • Experiment Design
  • Implementation Support
  • Periodic Check-ins
  • Minimum 3 Experiments
  • Slack Support
  • Money-Back Guarantee

Pay monthly or save with annual

$3,300+ GST / month

For 3 months ($10,000 total)

Start Your Challenge

No impact? Money back guarantee

Summary

Why Choose Vendo Media Effectiveness Challenge?

Custom Tech

Analyze data in hours, not days with our purpose-built technology stack.

Methodology

Data-driven experimentation with proven frameworks for marketing effectiveness.

Expert Team

Ex-Googlers and top industry talent with deep expertise in marketing analytics.

Proven Results

Success with existing clients and a money-back guarantee if we don't deliver impact.

Our Approach

Methodologies We Use

Attribution

Understand attribution blind spots and implement data-driven attribution for cross-channel optimization.

Experimentation

Implement brand lift studies, geo-lift experiments, and conversion lift experiments to validate if your investments are delivering results.

Marketing Mix Modeling

Discover sales drivers, measure the effects of all media, and optimize budgets with sophisticated marketing mix modeling.

Ready to boost your marketing effectiveness?

Start your 90-day challenge today and transform your marketing ROI with data-driven insights and experimentation.