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Vendo

Changelog

What's new in Vendo.

Product updates, new features, and improvements. We ship continuously — here's what's changed.

New Feature

Customer 360 & Audience Studio

Unified customer profiles with identity resolution across all connected sources. Audience Studio lets you build dynamic segments from profiles, features, and model outputs — no SQL required. Segments sync automatically to ad platforms and messaging tools.

New Feature

Predictive ML Templates

Purchase propensity, churn risk, and LTV prediction models — trained inside your warehouse with BQML. Decile-ranked outputs feed audiences and value-based bidding automatically.

New Feature

Value-Based Bidding

Map prediction model scores to monetary bid values across Google, Meta, TikTok, and every ad platform. High-propensity users get higher bids automatically — no manual CSV uploads.

New Feature

Recommendations

Proactive, LLM-generated analysis across your entire stack. Feature trends, model performance, audience changes, and pipeline health — surfaced automatically with prioritized recommendations.

New Feature

Agent

Agent for strategy, integrations, analysis, and automation. Ask questions about attribution, spend efficiency, or LTV trends and get answers with supporting data.

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We work closely with teams using Vendo on real marketing workflows. Book a call to explore fit and get hands-on with the product.

Vendo mascot character illustration