Free Tool
Build your analytics strategy.
Answer five questions about your business and get an AI-generated data strategy with tracking plans, attribution frameworks, and a phased implementation roadmap.
How It Works
Five steps to a complete data strategy
Business Profile
Tell us about your business — industry, channels, tech stack, and marketing goals. The planner adapts to your context.
Goals & Objectives
Define what you want to achieve — improve attribution accuracy, reduce CAC, increase LTV, or build unified customer profiles.
Customer Journey
Map your customer journey stages and touchpoints. The planner identifies measurement gaps and suggests tracking improvements.
Resources & Constraints
Specify your team size, budget, and technical constraints so the plan is realistic and achievable.
Your Strategy
Get an AI-generated data strategy with a tracking plan, event taxonomy, KPI framework, and implementation roadmap.
What You Get
A strategy you can execute, not just read
Tracking Plan
A complete event taxonomy — which events to track, what properties to capture, and where to instrument them.
Attribution Framework
Recommended attribution models, lookback windows, and conversion definitions tailored to your funnel.
Audience Strategy
Segment definitions, identity resolution approach, and activation destinations for your customer data.
KPI Framework
North star metrics, leading indicators, and dashboard structure aligned to your business goals.
Implementation Roadmap
Phased rollout plan with priorities, dependencies, and estimated timelines for your team.
Value-Based Bidding
Prediction-to-bid mapping so ad platforms optimize toward your most valuable customers.
Stop guessing. Start with a strategy.
The best marketing teams start with a data strategy. Build yours in minutes.